Did you know that the smell of a place—or of the people in it—can make work much more pleasant and productive? It’s true! Scents are like “secret messengers” that work directly on the brain. Some give you energy, others drain...

Choosing an everyday fragrance is like picking your favorite T-shirt: it should be comfortable, pleasant, and match any style of outfit. You don’t want something that feels overwhelming or too strong for school or any kind of work. At Zimaxx,...

Have you ever noticed how some people walk by leaving a trail of an exquisite yet soft scent, and everyone thinks, “So elegant!” Smelling elegant is practically a superpower, so today at Zimaxx we’ll show you how to achieve it...

We all love hearing, “Wow, you smell amazing!” But sometimes things go wrong—either because we don’t apply enough perfume or because we use too much, even when we’re wearing the most exquisite fragrance in the world. At Zimaxx, we want...

Have you ever noticed that a perfume is like a very delicate flower? If you don’t take good care of it, it can lose its scent or even start to smell bad. That’s why at Zimaxx we want your favorite...

English translation: Have you ever been afraid of buying a perfume and finding out it’s fake? Don’t worry anymore, because at Zimaxx we love making sure our customers always receive the best. For this reason, today we’re going to teach...

In 2025–2026, consumers are transforming the way they buy perfumes. They are now looking for more wearable, more subtle, more modern aromas and are choosing fragrances that adapt to their lifestyle: warm climates, fast routines, and a strong preference for...

Creating a perfume catalog seems easy until problems appear (stock that does not rotate, perfumes that do not sell, products that saturate inventory, perfumes that perform very well on social media but not in sales). Entrepreneurs repeat the same mistakes.And...

Perfumery is evolving at a speed never seen before. People who consume fragrances today (certainly in 2025–2026) are looking for clean fragrances, more natural and more wearable scents; but there is also a growing desire for perfumes that express emotion...

The sense of smell is the sense that produces the most emotion.It does not go through rational thinking; it goes directly to the emotional brain: memory, attraction, calm, desire, confidence.That is why there are perfumes that attract us from the...